CEO, Core Strategy Group, USA
After graduating from Washington & Lee University, and a five-minute shot at the AFL, Scott Miller worked in advertising as Creative Director of McCann-Erickson, then founded Sawyer/Miller Group with David Sawyer. This strategic consulting group developed communications strategy for many political campaigns, corporations and institutions. Among Sawyer/Miller Group’s clients: Corazon Aquino, Vaclav Havel, Coca-Cola, Microsoft, Miller Brewing, Boris Yeltsin, Drexel Burnham Lambert, Kim Dae Jung, Goldman-Sachs, Apple Computer, Virgilio Barco, USA for Africa/Hands Across America, Lech Walesa and The Better World Foundation. Sawyer/Miller also advised over 40 U.S. candidates for Governor or Senator and several Presidential campaigns.
In 2012 Scott founded RealLeader.com with Pat Caddell and Bob Perkins, and in 2013 with First Lady Michelle Obama’s “Partnership for a Healthier America” initiative. During the 2014 elections, he founded “WeNeedSmith.com” and “A Promise to America” with Pat Caddell and Bob Perkins. In the 2016 campaign, they provided message strategy support to President Donald Trump.
He wrote Building Brandwidth with Sergio Zyman, The Underdog Advantage with David Morey and One More Customer with Fran Tarkenton. Former Editor of the Times of London James Harding’s book Alpha Dogs is based on Miller’s work in politics. Scott is a member of the Council on Foreign Relations, and a member of the Emory Winship Cancer Institute advisory board.